Behavior Principles in Everyday Life (4th Edition)

8737F-0, 0-13-087376-4, Baldwin, John D., Baldwin, Janice I., Behavior Principles in Everyday Life, 4/E//--> This book comprehensively introduces the major psychological principles of behavior: operant conditioning, Pavlovian conditioning, social learning theory, and cognitive behaviorism. It closely links these basic abstract principles to relevant, concrete examples from everyday life-showing readers how each behavior principle operates in easily understood settings, and how to apply them in complex natural situations. Chapter topics cover behavior modification; primary and secondary reinforcers and punishers; differential reinforcement and shaping; modeling and observational learning; prompts and fading; rules; schedules; positive and negative control; and thinking, the self, and self-control. For individuals making the transition from adolescence into the various phases of adulthood-seeking a better understanding of their life, and ways to make it more positive.
Author: Baldwin, John D.

Publisher: Pearson

Binding: Paperback

Language: English

ISBN-10: 0130873764

ISBN-13: 9780130873767