Corporate Conversations: A Guide to Crafting Effective and Appropriate Internal Communications

Product DescriptionEverything a company says sends a message to its employees. Organizations that communicate well with their employees boast higher profitability, better customer acquisition and retention, and enhanced reputation. Without a strategically managed employee communications strategy, results suffer.Corporate Conversations is a comprehensive guide to crafting and delivering vital internal messages. The book covers a broad range of issues, including:* the four types of corporate and business communications (human resources, business-related, legal, and informal) * how to communicate bad news * managing employee-to-employee communication * how to measure the impact of internal communicationsWith valuable strategies for aligning all business correspondence with the company message, Corporate Conversations shows professionals at allBook Description"Everything a company says sends a message to its employees. Organizations that communicate well with their employees boast higher profitability, better customer acquisition and retention, and enhanced reputation. Without a strategically managed employee communications strategy, results suffer.Corporate Conversations is a comprehensive guide to crafting and delivering vital internal messages. The book covers a broad range of issues, including:* the four types of corporate and business communications (human resources, business-related, legal, and informal)* how to communicate bad news* managing employee-to-employee communication* how to measure the impact of internal communicationsWith valuable strategies for aligning all business correspondence with the company message, Corporate Conversationsshows professionals at all levels how to improve their communication skills and maximize the power of both traditional and hi-tech communication tools."About the AuthorShel Holtz (Concord, CA) is principal of Holtz Communication + Technology, a consultancy that helps organizations integrate the Internet into their strategic communication efforts. He is the author of Public Relations on the Net(0-8144-7152-8).
Author: Holtz, Shel

Publisher: AMACOM

Binding: Hardcover

Language: English

ISBN-10: 0814407706

ISBN-13: 9780814407707